Hi everyone! Today I want to share a checklist with you that will be useful for Magento theme customization. Theme customization isn’t an easy task especially when you need to completely redesign default Magento theme into unique one. During the process you can simply forget some essential but not [...]

Google Analytics is the perfect tool that allows you to track your visitors, conversions and overall statistics on your project. But what if Google analytics integration is not enough? There are hundreds of external analytics trackers, which provide more specific information about the behaviour of [...]

As you have probably mentioned, Google have decided to update the reporting tool in Google AdWords.  As usually with the best intentions, but at the same arising hundreds of questions “How do I..”. In the official blog they have announced that the reports will be slowly moved to AdWords Report [...]

Two years ago it was almost impossible to find good book about Magento platform. Nowadays there are several books worth reading. From them you will learn about Magento core, frontend, basic functionality, backend Administration. You will also learn how to configurate  products, improve sale [...]