Truswilliam shop

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General Overview

UK based company have addressed us with the request of creating the store for the natural healthcare products. After the branch analysis we have decided to split the navigation in 3 parts for user convenience. When the designs we made were approved, we gave the user possibility to search the products in 3 ways: by healthcare needs, by ingredients of the products and by brand. For this we have reserved vertical and horizontal navigation and for shop by brand functionality we have created the special brand page. Additionally users may use the layered navigation to filter-out the results.

Another feature implemented by our company was a set of custom Magento reports, which included Sales report, Individual sales report, Email sign-up report, Financial and Brand performance reports. Those reports have given our client the possibility to analyze the performance of the particular products and brands with the possibility to generate the detailed financial data for accounting and overall management, which is essential for the online business.

In order to expand the brand awareness and increase the sale conversions we have implemented the integration with Amazon as the additional marketplace. Integration implied the upload of the products to Amazon with the special attributes mapping and download of the orders to Magento for the further processing and shipment.